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A car dealer, Avis did a lot of business travel, and got frustrated with how hard it was to find a taxi at airports. Hertz had already invented car rentals in 1918, and there were other rental companies, but none operated in airports, so Avis sensed an opportunity. In 1946 with $10,000 of his own money, he founded Avis Airlines Rent-a-Car. Operating in Florida and Michigan, the company only had two employees and not even 200 cars. Within 10 years Avis was the world's second-largest car rental company, but it has still never been able to unseat Hertz for the number-one spot. (The company turned that into a marketing ploy by saying "We try harder" -- because they have to.) Avis sold the company in 1954 for $8 million and went on to operate other businesses, but he still liked to travel. "If you don't enjoy the money," he once said, "it doesn't have any value." Avis died April 24 at his farm in Michigan. He was 92. From This is True for 22 April 2007 Suggestions for further reading:
 By: Kirk Kazanjian List Price: $24.95 Amazon Price: $16.47 Editorial Review: What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nation’s #1 car rental company. Drawing upon the time-tested strategies that have propelled Enterprise from a single location in St. Louis into a $9 billion global powerhouse, EXCEEDING CUSTOMER EXPECTATIONS reveals how to: • Actively seek out unsatisfied customers and quickly turn them into loyal fans • Hire smart people and train them from the ground up •Develop methods to reduce costs and add value for your customers in every interaction. • Grow your business by rewarding employees with financial incentives, forming strong partnerships, and focusing on the long-term • Thrive during tough economic times by bringing new advantages to the market • Cultivate a fun and friendly workplace where teamwork rules In EXCEEDING CUSTOMER EXPECTATIONS, noted business author Kirk Kazanjian reveals how your company can consistently outperform and outsmart the competition by following a simple philosophy espoused by Enterprise founder Jack Taylor: “Take care of your customers and employees first, and the profits will follow.” Winning customer loyalty is like running a marathon–not a 100-yard dash. By mastering this principle, Enterprise has earned not only record profits, but also received numerous awards for customer service and earned an enviable reputation as one of the world’s best companies to work for. EXCEEDING CUSTOMER EXPECTATIONS imparts timeless lessons on satisfying both customers and employees that you can put to use right away, no matter what your business or industry.  By: Peter Greenberg List Price: $15.95 Amazon Price: $11.96 Editorial Review: The good news, according to travel writer Peter Greenberg, is that Americans are traveling more than ever before. The bad news is that we hate the process--the delayed flights, lost suitcases, overhyped cruises, and overpriced hotel rooms. We are a nation of unhappy but addicted travelers, doomed by our own inadequate travel planning and geographical ignorance. Never fear, though, the original savvy traveler has written the guide to end all guides on how to get to your destination and have a good time, too, by beating the airlines, hotels, cruise lines, and rental car agencies at their own games, playing by their own rules. Greenberg is hands down the right man for the job. Here is a guy who, just for laughs, checked in a double porcelain sink as a carry-on, crisscrossed the country on six different airlines over two days to see if the flights would be on time, and tested credit-card company claims of offering global assistance in an emergency by getting stuck in a ghost town in Death Valley. Not only that, he's traveled to 120 of the world's 187 countries. A tourist, says Greenberg, is a victim waiting to happen. The travel world is full of ridiculous and draconian rules, but there are no shortages of ways to finesse them. You just have to know what to avoid and how to ask the right questions. Greenberg explains how to get the cheapest fares, beat the Saturday-night-stay requirement, and the importance of Rule 240. He tells you the truth about frequent-flyer programs, where the secret flights and even secret seats are, and how to avoid being a PAWOB (passenger without bags). He's got tips for traveling with kids and pets, and the truth about the safety of infants flying on laps (as well as that infamous first-class flying pig). Once you've made it to your destination, he'll fill you in on the best time to call to get the lowest hotel rates, the right question to ask to get a room with good water pressure, and how to avoid hotel and rental-car rip-offs. He's even got advice for finding a cruise that lives up to its seductive description. This is one useful, fun, and readable guide. --Lesley Reed Renowned travel authority and NBC Today show travel editor Peter Greenberg shares his insider secrets.  By: Manuel Ortiz Braschi List Price: $9.99 Amazon Price: $7.99 Editorial Review: Find out everything you need to know to turn this into the best family vacation you have ever had. You do not need a lot. Take a look at what we divulge in Your Ultimate Guide to Family Camping: What is your camping style - Yep there is a difference. Summer, Winter, Spring or Fall. How to pick the best tent. How to pick the best backpack. How to pick the best sleeping bag. Dressing for the occasion. Campfires and setting up camp. All About Gourmet Camping Food, Just kidding - general food basics. Fun Activities While Camping. Play it Safe - Packing a First Aid Kit. Staying in Touch. Getting There Can Be Fun. Keeping Kids Happy. Destination Suggestions. 10 Fun Things for Kids To Do. What About Fido? Written in plain English, Your Ultimate Guide to Family Camping will help answer all the questions you may have in order to make an intelligent decision about whether to hide your wallet and pursue a vacation with lasting memories! And a lot more! Please visit www.bargaincityebooks.com for the latest ebooks at bargain prices.  By: Bob Minelli List Price: $16.95 Amazon Price: $16.95 Editorial Review: This book is the best guide you can have for SAVING MONEY on car rentals anywhere in the world. It is in a simple and easy to read format that talks candidly about the subject of renting cars and the secrets to saving money, along with avoiding countless headaches in the process. CAR RENTAL.(Brief Article): An article from: Defense Transportation Journal By: Michael J. Premo List Price: $5.95 Amazon Price: $5.95 Editorial Review: This digital document is an article from Defense Transportation Journal, published by National Defense Transportation Association on June 1, 2001. The length of the article is 2859 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser. Citation Details Title: CAR RENTAL.(Brief Article) Author: Michael J. Premo Publication: Defense Transportation Journal (Magazine/Journal) Date: June 1, 2001 Publisher: National Defense Transportation Association Volume: 57 Issue: 3 Page: 18 Article Type: Brief Article Distributed by Thomson Gale |
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